AI SUPPORT AGENTS · VOICE + TEXT · 24/7
AI VOICE + TEXT SUPPORT AGENTS FOR SMALL BUSINESSES.
We build and run an AI agent that answers your calls, texts and website chats 24/7—with your prices, hours and calendar. Free for 30 days. You only pay if it hits the goal we agree on.
PAY $0
UNTIL IT WORKS.
- Live in ~7 days
- $0 until it hits the goal
- Colorado-based team
HEAR AN EXAMPLE
9:47 PM.
Job booked.
Answers calls, texts and website chats using your approved prices and hours. Books with supported calendars and hands questions to you with a clear summary.
Example call · AI-generated voices · fictional business
PLAY THE CALL0:00 / 0:45
Read transcript
Caller: Hi... my furnace just stopped working. Is there any way someone can come out tomorrow?
Rut: Oh no, I'm sorry. I can definitely help. This is Example Heating's AI assistant. We serve Castle Rock, and I have a technician available tomorrow between nine and ten, or one and two. Which works better for you?
Caller: Nine would be great.
Rut: Perfect. Can I get your name and the service address?
Caller: Alex Morgan, one twenty-three Example Lane.
Rut: Thanks, Alex. You're booked for tomorrow, nine to ten A.M. I'm texting you a confirmation now, and your technician will call when they're on the way. Anything else I can help with tonight?
Caller: No, that's it. Thank you so much.
Example conversation · fictional business
- Customer: Hi, can I book a furnace tune-up? I'm in Castle Rock and want it checked before it gets cold.
- Rut: Yes! We serve Castle Rock. A tune-up is $99. I have tomorrow 9–10 AM or 1–2 PM. Which works?
- Customer: Morning, please. I'm Alex at 123 Example Lane.
- Rut: You're booked for tomorrow, 9–10 AM at 123 Example Lane. A confirmation text is on its way.
- Calendar: Booked ✓ · tomorrow, 9–10 AM
- Text to owner: Booked: Alex Morgan · furnace tune-up · tomorrow 9–10 AM
The proof-first
pilot.
24/7 Answer Desk
Missed-Call Rescue Texts
Calendar Setup
Your Business Brain
Weekly Tune-Ups
Proof Scorecard
A clear goal. Your choice to continue.
- Before launch: We agree on the goal in writing.
- Hit it: Continue at your quoted monthly fee, if you choose.
- Miss it: Pay $0. Keep the playbook.
The full 30 days stay free. Written scope and usage apply. No automatic paid continuation.
Also included: Busy-Season Playbook, Website FAQ Kit and Playbook Handover.
HOW SETUP WORKS
Give us the details. We'll do the work.
- 01
15-minute fit call.
Map the job. Get your monthly quote.
- 02
30-minute intake.
Share your answers. Agree on the goal.
- 03
Live in ~7 days.
We build and test. You approve launch.
- 04
30 days to prove it.
Weekly updates. Your decision to continue.
About 45 minutes from you. Launch timing depends on access and approvals.
Request a pilot fit call.
Tell us what’s slipping through the cracks. We’ll arrange a 15-minute fit call.
Request not sent
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No email app? Copy your details and send them to michael@tryrut.com.
You didn't start a business to chase voicemails.
A missed call shouldn’t cost a Colorado business its next job. I built Rut so we handle the AI work while you do your work. We earn our place by hitting the goal we agree on.
— Michael, founder of Rut
Small businesses.
Big days.
Dental & med spa
Auto repair
Home services
Property management
Salons & wellness
Restaurants
Outdoor recreation
Legal & accounting
Routine support and intake. No emergency response or professional advice.
WHY ANSWERING MATTERS
You paid to make
the phone ring.
Now answer it.
21%
call another business when no one answers.
42%
leave voicemail. Most don’t.
14%
of home-service calls went unanswered.
CallRail 2025 consumer survey (21%, 42%); industry benchmark (14%). Vendor research, not Rut results.
ESTIMATE MISSED INQUIRIES
Put a price on the calls you miss.
Estimate what missed inquiries cost you.
Missed or answered too late.
The cost of missed inquiries
Your estimate is $2,600 per month and $31,200 per year.
Cost to plug the leak for 30 days: $0
Request a free pilot fit call
No card. No fixed-term commitment.
How we calculate it
Weekly inquiries × missed share × booking share × sale value × 52 ÷ 12. Potential sales, not profit or guaranteed recovery.
Fair questions. Straight answers.
Will it sound like a robot?
Hear it before launch. Rut identifies itself as AI; we tune its voice to your business. You approve it before customers hear it.
What if it gives a wrong answer?
We use your approved answers, set handoff rules and review conversations weekly. AI can still make mistakes. We correct gaps and send questions that need checking to your chosen contact.
What does it cost after the pilot?
One flat monthly fee, quoted before setup, with channels and usage defined. Extra charges need your agreement. Cancel before your next billing period. No fixed-term lock-in; written service terms still apply.
Can I keep my phone number and calendar?
Usually, subject to compatibility. We check before setup; texting may need approval. If direct booking isn’t supported, Rut captures requests for you to confirm. We agree on that workflow before launch.
What happens to my customer data?
Before launch, we agree on what data Rut uses, who processes it, retention, access and deletion. Tell us about sensitive records so we can confirm whether the setup fits.
What's the catch with a free pilot?
The full 30 days stay free, even if successful. We quote the monthly fee before setup. Paid service needs your acceptance after success. Miss the goal—or get inconclusive results—and you owe $0 and keep the playbook.
Stop losing the next conversation
Your phone will ring tonight. Who's answering?
Request a free pilot fit call
No card. No fixed-term commitment.
